The "thinking technologies" have a very wide field of application, as wide as the process of thinking itself, and it's no surprise that they are finding their utility in writing of detective novels (see appendix). To avoid possibly inadequate reaction on the part of quite certain authors I will not disclose their names, although, from my point of view, there is nothing blameworthy about the use of these methods. It is not an unnatural test-tube life conception, but a lever or polyspast increasing a creating intellect's power.

Anyway, the construction of the initial morphological multi-dimension matrix is based on the method of formalization, which is as follows: the number of "bricks" for construction conceived by this author or that, and the quality of his/her initial approach will define the effectiveness of final results. "Working out anti-terrorist measures" on board airplanes or in the subway may as well be a field of application of these methods. It is needless to speak about special analytical services, whose results of activities lie in the sphere of interests of industrial intelligence: just an analysis of open sources… The efficiency of such kind of activities is defined by whether an instrument is capable of giving development forecasts of any branch of engineering for the nearest period of time.

The reliability of a forecast will directly depend upon the quality of the initial "information array", that is on the "morphological table" author's competence degree and horizon as well as on his/her ability to "order up" their knowledge and to correlate it with allied fields. The described method of obtaining new technical and design solutions provided the foundation of the Show Sin. The Longevity Star Company, which is intended as a professional venture company - a laboratory for creating new products. At the first point of the project the products to be developed are garden lamps and restaurant, night club, and building interior decoration lamps. Shaping of the production system was begun in 1998. Since 1999 about 70 solutions obtained have become specimens. They featured the company's catalogue in the year 2000. At the time being, there are more than 250 drafted solutions, and the "generation system" goes on giving out new ones.

The realization of the solutions has so far been financed by the author himself. I hope that the commercial specimens obtained and the sales set up by us will provide the means necessary to convert the drafts into specimens and commercial specimens thereafter. Only high-quality commercial specimens can provide for a sales success, even if their price may be very high. For commercial-scale production a glass-manufacturing furnace is needed since all the reasonably-distant furnaces in the neighborhood are 3-shift-a-day busy. At some time I had doubts over the validity of my approach in this work, that is over the lack of any credits to get.

The case is that the success of the sales of the first five lamp collections (models "Sirius", "The Star of Cologne", "The Star of Bethlehem", "Crystal-3", "Crystal-5") could have been evident if a complex business plan had been used. The case at hand is to try to bring these models into fashion. The history of business knows many examples of such projects' realizations, e.g. that of the idea of toy-dinosaurs (figures, pictures, books on their history, cartoons, cut-it-out-yourself pressboard toys), the Barbie doll (dolls, clothing, interiors), etc.

Meaning a complex business plan on the topic of the "Star-Shaped Polyhedrons", we can speak about the following items to enter the market:

- star-shaped Pepsi Cola bottles;

- star-shape-grown cucumbers;

- star-shaped sweet boxes;

- star-shaped soap;

- paste-it-yourself books with already-colored pressboard forms;

- "running stars" toys with radio control based on inertial propelling agents and many others: a total of 18 items. Evidently, the realization of the business plan requires a completely different approach to its financing, and means addressing to financial institutions specializing in innovations. Since it is to produce numerous specimens that the Show Sin.The Longevity Star Company's real professional interests are, there is a good reason to find a partner capable of performing the role of a qualified trade company specializing in promotion of new products having previously organized their commercial-scale production. It is not improbable that someone received this offer will wish to take a morphological analysis training course.

I have no practical experience in teaching this subject, but I clearly understand that I am ready to fulfil this task if it is to be fulfilled. For that purpose, I can use my work "An experience of the use of morphological nomograms for obtaining new unpatented design solutions in the field of special objects' fire security." Summary: 1. The Show Sin.The Longevity Star Company has a proven instrument for obtaining new technical and design solutions in the field of creation of new products. 2. The instrument described has given out about 300 promising lamp solutions. 3. 70 solutions have become specimens, all rights have been reserved, a catalogue can be presented. 4. The company is ready to consider the possibility of turning out yet unmade specimens in the interests of a third party, and we can familiarize all those wishing with the catalogue of the "yet-unmade-but-already-devised" under terms of optional agreement and pre-payment. 5. The company may consider the possibility of teaching the use of the morphological analysis methods in the lamp design. 6. The Show Sin.The Longevity Star Company can enhance its profile by starting to produce specimens in other fields, if such an order is received. 7. The company is looking for a partner capable of taking up financing construction of a glass-manufacturing furnace.

General Director Y.E. Danilovsky continue...>>>